etracker

Signal sends page views, on-site search and conversions to etracker analytics from the server, cookie-less, identified by your account’s public secure code.

⚠️

etracker documents no server-side hit API. Signal uses the collection endpoint etracker’s own AMP configuration uses, which documents page views. The conversion parameters (et_tonr, et_tval, et_tsale, et_basket) are documented for etracker’s tracking code; that this endpoint records them needs a live test.

Prerequisites

Your etracker secure code (the data-secure-code value in your etracker tracking code).

Configuration fields

FieldRequiredDescription
account_keyYesSecure code, sent as et.

API endpoint

GET https://www.etracker.de/api/v6/tracking/ampHitCount?et={secure code}&v=5.0&dh=ssr&plugin_version=Datafly-Signal
      &tc={epoch ms}&pagename=Shoes&areas=/shop/shoes&et_source_url=...&et_ref=...&et_cblk=1
      &et_tonr=T-1001&et_tval=104.46&et_tsale=1&et_basket=SKU-1,Trail shoe,Shoes,1,80;SKU-2,...

et_cblk=1 marks every hit cookie-less (a server holds no etracker cookie). et_tsale is 0 for a lead, 1 for a sale, 2 for a full cancellation; et_tval is the net value with two decimals; et_basket is ArtNr,ArtName,ArtGruppe,Anzahl,Preis per item, separated by semicolons. The visitor’s IP address and user agent travel as headers. Sources: etracker AMP configuration and tracking code parameters (read 2026-09-22).

Presets

PresetEvents
Defaultpage, search (et_se), purchase (sale, with basket), refund (cancellation), generate_lead (lead)
Insurancepage, search, quote_requested and generate_lead (leads, quote ID as the lead number), purchase (sale), policy_cancelled (cancellation)

No personal data is sent.

Default consent category: analytics.

Blueprint

Blueprint version 0.4.0 (not yet tested against a live etracker account).