Snapchat Ads

Send conversion events to Snapchat Ads via server-side tag for campaign attribution and ad performance measurement. Lighter alternative to the full CAPI integration.

Configuration

FieldTypeRequiredDescription
pixel_idstringYesYour Snap Pixel ID. Found in Snapchat Ads Manager under Events Manager.
api_keysecretYesAPI key for server-side event delivery. Generate in the Snapchat Business Manager under API Access.

Quick Setup

  1. Navigate to Integrations in the sidebar.
  2. Open the Integration Library tab.
  3. Find Snapchat Ads or filter by Advertising.
  4. Click Install, select a variant if available, and fill in the required fields.
  5. Click Install Integration to create the integration with a ready-to-use default configuration.

API Setup

curl -X POST http://localhost:8084/v1/admin/integration-catalog/snapchat_ads/install \
  -H "Authorization: Bearer YOUR_TOKEN" \
  -H "Content-Type: application/json" \
  -d '{
    "name": "Snapchat Ads",
    "variant": "default",
    "config": {
      "pixel_id": "abc123de-f456-7890-gh12-ijkl34567890",
      "api_key": "ak_snap_abc123..."
    },
    "delivery_mode": "server_side"
  }'

Delivery

Events are delivered server-side from your Datafly Signal infrastructure directly to the Snapchat Ads API. No client-side scripts are loaded for this integration.

Visit Snapchat Ads documentation for full API documentation and credential setup instructions.