Blueshift

AI-powered customer data platform for predictive segmentation, personalised messaging, and cross-channel campaign orchestration.

Prerequisites

Complete these steps in Blueshift before configuring Signal.

Configuration

Signal Setup

Quick Setup

1. Navigate to Integrations in the sidebar.
2. Open the Integration Library tab.
3. Find Blueshift or filter by CDP.
4. Click Install, and fill in the required fields with the credentials gathered above.
5. Click Install Integration to create the integration with a ready-to-use default configuration.

API Setup

curl -X POST http://localhost:8084/v1/admin/integration-catalog/blueshift/install \
  -H "Authorization: Bearer YOUR_TOKEN" \
  -H "Content-Type: application/json" \
  -d '{
    "name": "Blueshift",
    "variant": "default",
    "config": {
      "event_api_key": "xxxxxxxxxxxxxxxxxxxx",
      "user_api_key": "xxxxxxxxxxxxxxxxxxxx",
      "retailer_id": "your-retailer-id"
    },
    "delivery_mode": "server_side"
  }'

Event Mapping

Signal events are mapped to Blueshift API calls as follows:

Blueshift identifies customers using customer_id or email. Include at least one identifier in every event for proper attribution.

Delivery

Events are delivered server-side from your Datafly Signal infrastructure directly to the Blueshift API. No client-side scripts are loaded for this integration.

Testing

1. After installing the integration, trigger a test event from your website or via the Signal event API.
2. In Blueshift, navigate to Data > Event Stream to view recently received events.
3. Search for the test customer under Customers to verify profile creation or update.
4. In Signal, check the Live Events view to confirm the event was delivered with a 200 response status.

Troubleshooting