Blueshift

AI-powered customer data platform for predictive segmentation, personalised messaging, and cross-channel campaign orchestration.

Configuration

Field	Type	Required	Description
`event_api_key`	secret	Yes	Your Blueshift Event API key for sending events server-side. Found in Account Settings > API Keys.
`user_api_key`	secret	Yes	Your Blueshift User API key for updating customer profiles. Found in Account Settings > API Keys.
`retailer_id`	string	No	Your Blueshift retailer identifier. Required for e-commerce event tracking such as purchases and product views.

Quick Setup

Navigate to Integrations in the sidebar.
Open the Integration Library tab.
Find Blueshift or filter by CDP.
Click Install, select a variant if available, and fill in the required fields.
Click Install Integration to create the integration with a ready-to-use default configuration.

API Setup

curl -X POST http://localhost:8084/v1/admin/integration-catalog/blueshift/install \
  -H "Authorization: Bearer YOUR_TOKEN" \
  -H "Content-Type: application/json" \
  -d '{
    "name": "Blueshift",
    "variant": "default",
    "config": {
      "event_api_key": "xxxxxxxxxxxxxxxxxxxx",
      "user_api_key": "xxxxxxxxxxxxxxxxxxxx"
    },
    "delivery_mode": "server_side"
  }'

Delivery

Events are delivered server-side from your Datafly Signal infrastructure directly to the Blueshift API. No client-side scripts are loaded for this integration.

Visit Blueshift documentation for full API documentation and credential setup instructions.

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