Adobe Analytics
Server-side event delivery to Adobe Analytics via the Data Insertion API for pageviews, custom events, and ecommerce tracking.
Configuration
| Field | Type | Required | Description |
|---|---|---|---|
report_suite_id | string | Yes | The Adobe Analytics Report Suite ID to receive events. Found in Admin > Report Suites. |
tracking_server | string | Yes | Your Adobe Analytics tracking server hostname. Found in your Adobe Analytics implementation settings. |
visitor_id_type | select | Yes | The type of visitor identifier to use when sending hits. ECID (Experience Cloud ID) is recommended for cross-solution identity resolution. |
api_key | secret | Yes | Adobe I/O API key (Client ID) for authenticating Data Insertion API requests. Created in the Adobe Developer Console. |
Quick Setup
- Navigate to Integrations in the sidebar.
- Open the Integration Library tab.
- Find Adobe Analytics or filter by Analytics.
- Click Install, select a variant if available, and fill in the required fields.
- Click Install Integration to create the integration with a ready-to-use default configuration.
API Setup
curl -X POST http://localhost:8084/v1/admin/integration-catalog/adobe_analytics/install \
-H "Authorization: Bearer YOUR_TOKEN" \
-H "Content-Type: application/json" \
-d '{
"name": "Adobe Analytics",
"variant": "default",
"config": {
"report_suite_id": "mycompanyprod",
"tracking_server": "mycompany.sc.omtrdc.net",
"visitor_id_type": "ecid"
},
"delivery_mode": "server_side"
}'Variants
Adobe Analytics is available in multiple pre-configured variants to match your industry:
| Variant | Description |
|---|---|
| Default | Standard Adobe Analytics server-side delivery with pageview, custom event, and conversion tracking. |
| Retail & Ecommerce | Ecommerce-optimized configuration with product string mapping, merchandising eVars, and purchase event handling. |
| Media & Entertainment | Media-focused configuration with Adobe Media Analytics heartbeat tracking for video and audio content engagement. |
Each variant provides a tuned default configuration. You can customise any setting after installation.
Delivery
Events are delivered server-side from your Datafly Signal infrastructure directly to the Adobe Analytics API. No client-side scripts are loaded for this integration.
Visit Adobe Analytics documentation for full API documentation and credential setup instructions.